Why SEO is the best B2B Marketing method
Why SEO is the best B2B Marketing method – Business to Business dealings are probably one of the best profitable businesses. If you are someone who provides services to B2B businesses, you might be consdiering what is the best way to do marketing for it.
Marketing for business to business companies are not easy. There are so many options out there and there are also reputable ones. Why would you want to find someone that is found through marketing and may not be able to deliver even after you paid them thousands of dollars.
This is one concern many entrepreneurs feel when they are trying to find a trusted vendor for their B2B needs.
So for someone who is planning to expand their business, there are needs to grow their business through marketing.
There are quite a few avenues when it comes to B2B marketing methods.
One can use the most popular platforms for social media to do it.
There is Facebook and Instagram. We all know that this two platform is for people to get their information on and also to catch up on what their friends are doing.
This is not exactly the platform where you go to find out who provides the best services and read reviews on.
There are also other ways for you to get information, such as Linkedin, there are a lot of professionals on the platform but we all know that most people use this platform for recruitment work. Not exactly the place for you to market your services.
This really leaves us with Search Engine Optimization (SEO) as the key methods to do your business to business marketing.
Let us share and explain “Why SEO is the best B2B Marketing method”.
Firstly, SEO is based on demand. You search for something you are keen to find out about. Not exactly pushed down your throat kind of marketing. When you are on Facebook or Instagram, you are not exactly trying to find something, your motivation is not there. Attracting you to buy something needs quite a bit more convincing.
But when it comes to SEO, you already have the intent to either find out more, or to find that product and to read more about it already.
So the fact is that you ranking high on Google means that you will likely get the sale because the intent is very strong when they find you!
Secondly, the fact that it is ranking top 3 on Google kind of imply trust that it is one of the most reputable companies that you can trust.
Because you trust Google, Google passes on that trust when they recommend this website that is ranking top 3 on that particular search term.
This is good branding for many businesses that spend their time and resources on getting their websites to rank well on Google.
This is also one of the main reasons why people use SEO as their main B2B Marketing method.
Thirdly, the returns can be way more than you pay, since it is not a pay per click system, if you find someoen who is really good in their SEO, you can be paying for a much lower price for the returns you are expecting to get.
You pay a couple of hundreds to thousands for certain keywords and you get really great returns when it comes to ranking top 3 for SEO.
SEO Geek is a leading Singapore SEO Services company, if you are keen to find out more you can speak to us.
Other B2B services such as Singapore Accounting Services and Singapore SME Loan Brokering Services are also done with our partners. Our partners can also assist with Singapore Trade Financing Consulting and also invoice factoring needs.
We also liaise with people to assist them with other forms of B2B needs, so speak to us if you want to find out more!